2024 JUROR
Jennie Armon
Squeak E. Clean Studios
Executive Creative Producer // Ads
New York, USA
Jennie first found her way to advertising through the agency side, landing a gig as an entry-level creative at Publicis, while spending her nights and weekends moonlighting as a local DJ. Her voracious appetite for music did not go unnoticed by her colleagues and she was quickly pulled into pulling music for pitches; it was then that she realized the potential to carve a path for herself in the advertising music space. Pairing infectiously positive energy with her penchant for being an unyielding champion of all of her team members and collaborators, Jennie has built a career on ruthless creativity and a passion for making a difference. With countless projects under her belt as both a producer and music supervisor, she regards her proudest work as those driving social impact.
She worked on the spot “Widen the Lens” for P&G, which shows the harsh reality of how implicit biases spur systemic racism, launching the brand's campaign to widen the view of the joy, beauty and vastness of Black life for which she was recognized at the D&AD Awards and Webby Awards. She also contributed to the spot “Rise and Shine” for the Trombone Shorty Foundation in collaboration with the Jazz and Heritage Foundation of New Orleans, which featured of a cover of “Everything I Do Gonh Be Funky” to promote virtual music lessons as an endeavor to keep musicians working amidst the pandemic.
